I will show you which WordPress themes are particularly recommended in 2022 and how you can buy these themes for your website. Most of my own websites and many client projects run on WordPress and premium themes. Since I deal with WordPress and themes every day as an online marketer, I have a good overview of the current best and most popular WordPress themes.
A notice: The “best” WordPress theme is of course different for every website. Depending on the application and purpose, different designs are necessary. However, I prefer to work with the templates presented here, as they meet all the necessary requirements of a modern 2022 theme (responsive design, HTML5, SEO optimization, professional appearance, etc.).
WordPress themes I recommend
Since I have looked at countless themes, tested them and are currently using them live, there are some themes that I find particularly successful. Here are my personal best WordPress themes to buy:
Avada – Best-selling WordPress theme of all time
Avada has already been sold over 265,000 times, making it the best-selling theme of all time. And is it for the best? Difficult to say, but definitely Avada is a good choice as it comes with tons of variants, so you can find the right template in Avada for every purpose. Regardless of whether you are a shop, freelancer, photographer, agency or classic company. The “Fusion Builder” is already included in the purchase, which enables the design of complex subpages with a mouse click. So if you have no idea about HTML or CSS and want to adjust all optical things with a mouse click, you should shortlist Avada.
High-end – all-rounder with optional shop system
Highend is the all-rounder among WordPress themes. For every type of commercial or private website there are templates that can be activated with a click. The content of the individual sub-pages can be easily designed with the well-known Visual Composer using drag-and-drop. In addition, the WooCommerce shop system can be easily integrated into the theme. The theme can also be installed by a service team for a surcharge. Lifetime support is included with purchase. In short: high-end makes sense for all users who do not want to deal with HTML, CSS and technology any further.
Zerif – one of the best selling WordPress themes
Zerif is also a very comprehensive theme that can be used to build many different types of websites. From simple one-pagers (long sales pages) to personal websites that present a person to online shops that can be integrated using WooCommerce. I particularly like this diversity and yet the simple and clean design of the Zerif WordPress theme.
Daisy – perfect for blogs on various topics
Daisy is a WordPress theme that is mostly geared for blogs and magazines. The focus is heavily on the photos. If you want to build a website with strong visual content (photos can also be bought on various platforms), you should take a closer look at Daisy. The theme allows many changes with a mouse click and can be quickly adapted to any style and color. The more “female” orientation of the sample blog that can be seen in the example can be changed quickly with a few strong colors. Above all, the simple adaptability of Daisy convinces me again and again.
Landing – perfect for landing pages of any kind
Landing brings many pre-built sample landing pages to load into the theme. After installing the theme, you don’t have to set everything from scratch, but can start with a good foundation. This way you can speed up the work process considerably. In addition to the many templates, the WordPress theme offers many setting options and has all the features that a modern WordPress theme for PC, tablets and smartphones must have. It is also possible to create holistic landing pages for SEO with landing.
Affiliatetheme.io – German affiliate theme
Affiliatetheme.io is a WordPress theme specially developed for the needs of webmasters who want to make money on the internet with affiliate marketing and niche sites. The founders and developers come from Germany and therefore also offer German support. A big advantage over the international WordPress themes. The developers focus on search engine optimization (SEO), loading time and the connection to affiliate networks such as Zanox or Affili.net.
WordPress Marketplaces I Recommend
There are thousands of professionally designed WordPress themes that are sold through online marketplaces. Since I buy WordPress themes very frequently, I have used pretty much every marketplace. I use the following WordPress marketplaces all the time and have not had any problems paying for or installing the themes so far:
Themeforest – The market leader for WordPress
Themeforest belongs to Envato, which offers other marketplaces for digital products (photos, videos, etc.) and is the world’s largest marketplace for WordPress themes. Registration and payment are quick and easy. If you top up your account, you should only note that the credit expires after 2 years. So it is best to only charge enough money to buy the desired theme.
Go to Themeforest
Mojomarketplace – WordPress Themes Marketplace
Mojomarketplace has focused on digital products around the common content management systems. There is a large WordPress section for themes and plugins with very high quality products. Even if Mojomarketplace is not quite as big as Themeforest, you can find some gems here, as the quality of the themes and plugins offered is really good.
Go to Mojomarketplace
Another marketplace for WordPress themes is TemplateMonster.
In 3 steps to the new WordPress theme
Although there are many free WordPress themes, they are usually poorly programmed and only have a limited range of functions. To have a proper and professional impression on the internet I therefore recommend taking some money with you. The costs are usually one-off and often also include support for problems and questions.
The selection of professional (and therefore paid) WordPress themes is huge. they should follow my selection processto choose the right theme for your site:
1. Define professional & neat look for your purpose
Look at your website from a user’s point of view and ask yourself the following questions. What is the purpose of your website? Is it a company website where you want to present your company? Then the purpose is to give the user a good corporate image. Or do you want to sell products? Then you should choose a theme that can also be seamlessly connected to a shop system such as WooCommerce. Or do you want to design a website for a club or venue? Then you should place value on an events calendar. Would you like to publish current information? Then a design with the look of a magazine or a newspaper website makes sense.
2. Browse marketplaces
Search for your theme on the largest WordPress theme marketplaces (Themeforest and Mojomarketplace). Use the filter options. Both marketplaces allow you to select categories to exclude any irrelevant designs. Possible categories are: Corporate (company), Creative (creative), blog magazines (Blog & Magazine), Ecommerce (Online shop), Retail (retail trade), Entertainment (entertainment), Nonprofit (charitable organizations), Technology (technology startups), Education (training), real estate (property), marriage (wedding), Mobile (smart phone) and buddy press (Forum). Then register on the respective platform, select the right WordPress theme and pay by credit card or direct debit.
3. Install WordPress theme
After purchase, you can download all the files you need. The zip folder also contains installation instructions and access data for support. In most cases, the installation is the same as with other themes: You upload the theme folder to the server in your WordPress installation (found under /wp-content/themes/). Then log in to WordPress and you will find a thumbnail with the name of the purchased theme in the webmaster area under “Design” ⇾ “Themes”. Hover over the thumbnail and click Activate. Your new design is now live and everyone who visits the website will see the new look. Under “Design” ⇾ “Theme Options” you can now upload an individual logo or adjust the colors.
If there are problems when buying a WordPress theme, you can also send me an email: Sebastian@sfrisch.de