Business enablement – more efficient workflows in the digital workplace

Our working environment has been subject to rapid changes since the beginning of the pandemic: many employees were forced to do their daily work in their own four walls instead of in the office as usual, or ideally had the opportunity to use both work locations flexibly.

In order to ensure good work results and uncomplicated collaboration regardless of location, companies are therefore increasingly investing in digital tools, for example for communication and collaboration between employees or to present work processes in a transparent and clear manner. So far so good.

Too many tools slow employees down

The problem with the selection of new technologies, however, is that digital tools are often selected incoherently, rarely coordinated with each other and hardly integrated into applications that are already in use. Some applications are so complex that they require extensive familiarization or even training to get the most out of the many features. A recent study by Cintrix found that technology originally intended to motivate employees and keep them productive is more likely to frustrate and slow them down. According to this, the respondents work the same or more hours, but achieve fewer results overall because the numerous tools get in their way. Although 64 percent of workers are using more communication and collaboration tools than before the pandemic, 71 percent claim it has made work more complex. A Templafy study also confirms this problem: over a quarter of German employees stated that the large number of tools used had a negative impact on their own efficiency. Four out of five employees (78 percent) switch between applications at least three to four times per working hour. One in three employees is unsure which tools to use for which task. Digitization within German companies is therefore in full swing, but the desired results are not forthcoming.

It is time that companies not only spend money on the digitalization of their processes, but also invest enough time in the selection of optimal, well-integrated complete solutions, taking into account the needs of the employees. It is important to remember that once technologies have been introduced and integrated into work routines, it becomes all the more difficult and time-consuming to get workers used to new applications. The better solution therefore: invest in a future-proof and lean tech stack right from the start, which is user-friendly and can be used company-wide.

Business Enablement: The Technology Stack of the Future

Business enablement technologies are implemented to enable employees to have a more efficient workflow. The aim is to achieve more results of better quality with less software and to create a uniform, productive and, above all, pleasant working environment. The applications can be used with little training and are seamlessly integrated into existing workflows and applications. End users quickly realize that an optimized workflow can be achieved with little effort through business enablement. This ensures company-wide acceptance and extensive use and guarantees an increase in efficiency and quality in the digitized work environment, regardless of whether the workforce works from the office or from their home office.

When choosing the right technology stack, corporate decision-makers should consider the following three characteristics:

Is the solution intuitive and user-friendly?

Ease of use increases the likelihood that the application will be adopted by employees and used to its full extent. The simpler the solution is, the faster the tech stack will achieve its desired benefits across all departments. It is therefore worth taking a look at the user experience (UX) and the user interface (UI) in order to be able to rule out confusing and time-consuming navigation, for example. End users benefit from a quick implementation of their work tasks, without any delays that could arise from the uncertainties of a complex application.

Can the solution be integrated into software that is already in use?

A common criticism of digital tools in the workplace is the overwhelming number of tools for different areas of application and the lack of integration into software that is already in use. The result: The workflow is disturbed by unpleasant application breaks. Unnecessary mental strain caused by constant multitasking creates overstimulation and slows down the workforce. Ideally, the selected solution can be integrated into existing software solutions such as Microsoft Office or Google Workspace. With cloud-based business enablement solutions, for example, it is easy to work in the usual Office programs. For example, while employees are working on PowerPoint presentations, they are provided with exactly the company content and tailor-made templates they need at that moment – no more and no less.

Is a company-wide use of the solution an option?

In our increasingly networked world of work, the areas of responsibility within companies are also merging. In order to ensure cross-departmental cooperation without complications, the chosen technology should cover areas of application that not only individual departments benefit from. By opting for a lean all-in-one solution, companies can also avoid process breaks and information silos that are unavoidable when using different tools. Nothing stands in the way of a simple and fast collaboration between different departments from marketing to sales to finance.

The selection of the ideal technology infrastructure will decisively shape the future of German companies. It is now important to use the new potential of business enablement and to enable employees with a pleasant and productive workflow with smart complete solutions. Because with the right technology, nothing stands in the way of a successful hybrid working environment – employees and companies benefit equally.